Hi there! Bonjour! 🇫🇷 Hola! 🇲🇽 Hej hej! 🇸🇪 Hallo! 🇳🇱 Howsit! 🇿🇦

As someone with rich experiences around the world, I’ve learned how the intention behind our communication means everything when it comes to connecting with others and vast audiences. I bring my love for language and an extensive academic background in statistical research methods to create data-driven narratives that truly transform my clients’ performance on eCommerce platforms.

I’m currently based in the Netherlands and provide freelance work to international clients via my company, you guessed it, Unicorn Copy & Strategy. Commonly referred to ‘copy’ in the eCommerce industry, copywriting is the key ingredient to ensuring your product appears in common search terms on any online retail website like Amazon.com. Beyond monitoring its SEO performance, the copywriting that engages potential buyers and describes your product’s purpose is integral to resonating with the right audience and building a loyal customer base.

Although I would love to say that high-quality copywriting is strategic enough, some product listings need that “je ne sais quoi” to truly represent their brand and unique market gap they address. From spreading the word about a new product launch across social media platforms to enhancing your product listing with compelling User Generated Content (UGC), I love co-developing a strategy with clients to leverage the domino effect that my cost-efficient influencer campaigns can provide.